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Home > Cruelty free Merino wool

Cruelty free Merino wool

Merino wool is a natural material originating from Australian Merino sheep. Despite wool’s undisputable sustainable qualities, there are careful ethical considerations to be made when choosing to use wool. Therefore, we only use cruelty free, certified mulesing free Merino wool.

These high-quality natural fibres create a garment that is a joy to wear, (hooray for wool that doesn’t itch!) and will stand the test of time. Merino wool is perfect for both summer and winter due to its breathability and temperature regulating properties. It will keep you warm and insulated in cold weather, and cool and comfortable in the summer months - plus it is hypo-allergenic, making it the perfect fibre for sensitive skin. Merino wool also repels dirt, stains and wrinkles and is naturally antibacterial – which means minimal washing and ironing! However, when needed it is machine washable, giving it big practicality points. Merino wool is naturally biodegradable. 


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We love Merino wool because

Merino wool will keep you warm and insulated in cold weather, and cool and comfortable in warmer climes.

Your Merino wool garment will last a seriously long time, but when the time finally comes, Merino fibres will naturally decompose in soil. 

Machine washable
The naturally protective outer layer of Merino wool will prevent stains from being absorbed. However, when needs must, Merino wool is machine washable! 

No itch
Banish thoughts of traditional itchy wool jumpers - Merino wool is a finer, flexible fibre, meaning it bends softly against your skin.

The merino sheep that provide the wool graze the Australian meadows freely, delivering a new fleece harvest twice a year.

The natural fibres of Merino wool are hypo-allergenic, making it the perfect choice for even the most sensitive skin.


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